Commercial Development & Business Consultancy

Often in line with accompanying ecommerce strategy and vision work, we have helped to develop many commercially focused strategic plans and roadmaps across various financial horizons (typically anywhere between 1 to 5 years). 

And we always develop such plans in close partnership with internal finance and ecommerce teams.

We can support you with targeted strategic plans (through to execution where necessary), ranging from assessing whether moving into DTC is actually the right, profitable move for you, to helping develop and model new routes to drive significant growth, including subscriptions, internationalisation and setting up the right organisational structure.  

We often work with businesses to review their current digital capabilities and design a future solution to enable growth.

And with years of client-side experience behind us, we’ll make sure that our recommendations are pragmatic workable plans that are easily implementable.

We often help finance and ecommerce teams to finesse existing P&Ls and forecasting, or sometimes start to develop your ecommerce P&L success metrics and other KPIs from scratch. 

As strong believers in the mantra that “revenue is vanity, profit is sanity”, we always focus on driving profitability and efficiency.

We have a wealth of experience in pulling together robust business cases for future ecommerce investment, ranging from lower level spends such as a new email marketing solution or customer reviews provider, right up to new ecommerce platforms.  

Our thorough approach always includes TCO (total cost of ownership) costs, required resources, forecast benefit uplifts, and ongoing measurability.

We carry out various types of research for ecommerce operators including customer surveys, market sizing and competitor research.
We also offer a wider range of marketing measurement services and research as part of our partnership with Entropy, including MMM measurement, also known as econometrics.  

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